The Good Line
An award-winning creative agency based in Salt Lake City whose work blends journalism, artistry, and activism to craft impactful narratives. Just as RootsTech celebrates preserving history, we believe in ensuring the stories of today are remembered for tomorrow. With every story we’re invited to tell, our aim is to find the good line, the simple thread of truth that connects viewers to brand story, impact to action.
Product Demos
Whales of The High Desert
Whales of The High Desert is a short documentary that explores the story of James Wickham, an English scientist who migrated to Utah in the 1870s in an attempt to introduce whales to the Great Salt Lake.The film features Folklore Professor Lynne McNeill, who guides us through the most wild of wild west ideas, as she explores the fine line that both separates and connects the myth and inherited connection Utahns feel towards The Great Salt Lake.Film by: The Good LineThe Good Line is an award-winning full-service Salt Lake City creative agency powered by an ambitious go-anywhere optimism.We collaborate with inspiring brands by utilizing equal parts journalism, artistry and activism to develop stories that impact.Visit us today at: null